Rhone x Ramp Capital LLC

Delivered a memorable editorial series offering premium apparel to Ramp Capital's audience

Service 🤝

In a match made in heaven, we partnered athletic apparel brand Rhone with popular finance brand Ramp Capital LLC to produce an epic clothing line and memorable editorial series to Ramp's audience, adding a nuanced component to the Ramp Capital brand.

Rhone is a premium apparel brand looking to reach audiences interested in wellness, sports, finance, and elsewhere. Ramp has Rhone’s audience deeply engaged: People who are interested in health, golf, and investing, as well as those who actively spend money on fitness and golf apparel.

The project received tons of social media chatter and led to multiple fan-made, viral videos.

Strategy ⚒️

For Rhone, we facilitated social media hype around their brand and products through a voice and personality that people love to interact with. This was accompanied by an editorial package featuring 12 articles written by Ramp that resonated with both brands’ core missions, and drove audiences from Ramp’s newsletter + Twitter to Rhone’s website.

Results 🏆

Will the Ramp x Rhone polo and Q-zip combo make you a better investor?
Yes.
But will it make you a better golfer?
Also yes.
Rarer than your favorite NFT.
shop.bullishstudio.com/collections/ra…
— Hell Is Coming Capital (@RampCapitalLLC)
Sep 24, 2021

When you have your @RampCapitalLLC polo on it’s impossible to hit a bad shot
— Toby (@tobydoyhowell)
Oct 17, 2021

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